Richard Stursburg, VP of English Television annouced today that a new deal has been reached with the NHL to continue Hockey Night in Canada on CBC for the next 6 years. The new contract also includes internet rights including "on-demand video streaming of all CBC broadcasts at CBC.ca, game coverage and content on mobile phones and via Video-on-Demand."
From Stursburg's Memo:
"It is with great pride and pleasure that I can tell you that at this moment, we are announcing a new six-year broadcast agreement for national English-language broadcast and multi-media rights to NHL games in Canada, beginning with the 2008/09 season.
This is tremendous news for the CBC, for hockey fans, for Canadians, for our sponsors and the NHL. Hockey is part of the Canadian fabric, and todays announcement marks what is the oldest sports rights partnership in the world--one that dates back to the very beginning of the CBC."
According to the Toronto Star the new deal is worth $85 million a year, a significant bump over the previous contract which was worth $60 million a year, but with the new internet rights the CBC's potential audience for this is now worldwide.
For the last year there has been wide spread speculation that CTV would attempt to outbid the CBC for rights to HNIC.
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